In a creative collaboration with master gardeners at the New York Botanical Garden and renowned perfumer Laurent Le Guernec, Caswell-Massey has reimagined the authentic scent of living lilacs that bloom along the Garden’s Lilac Hill. The flowering period is brief, yet magical, as the plant only flourishes in colder regions. Now, no matter the season, you can enjoy the natural scent of this much-loved bloom.
With 21st-century fragrance technology, the experience of a living garden can now be responsibly captured without harming or harvesting flowers through the use of the “living floral” technique. Applying this fragrance-capture technology, the scent signatures of unharvested flowers are identified (producing something akin to sheet music). This enables the team to recreate “nature-identical” scent molecules using sustainably sourced materials (the instruments for the sheet music), without harming the rare botanical species. These nature-identical molecules are then reimagined by perfumers (the conductors) to create Perfumes and Eau de Toilettes (the finished symphonies) for the Floral Collection.
2.0 oz (60 mL) spray bottle. Made with natural extracts produced with solar power. Cruelty‑free, paraben‑free, phthalate‑free. Made in the USA.
Every purchase of Gardenia Eau de Toilette directly supports The New York Botanical Garden’s work in plant research, conservation, horticulture and education.
In a creative collaboration with master gardeners at the New York Botanical Garden and renowned perfumer Laurent Le Guernec, Caswell-Massey has reimagined the authentic scent of living lilacs that bloom along the Garden’s Lilac Hill. The flowering period is brief, yet magical, as the plant only flourishes in colder regions. Now, no matter the season, you can enjoy the natural scent of this much-loved bloom.
With 21st-century fragrance technology, the experience of a living garden can now be responsibly captured without harming or harvesting flowers through the use of the “living floral” technique. Applying this fragrance-capture technology, the scent signatures of unharvested flowers are identified (producing something akin to sheet music). This enables the team to recreate “nature-identical” scent molecules using sustainably sourced materials (the instruments for the sheet music), without harming the rare botanical species. These nature-identical molecules are then reimagined by perfumers (the conductors) to create Perfumes and Eau de Toilettes (the finished symphonies) for the Floral Collection.
2.0 oz (60 mL) spray bottle. Made with natural extracts produced with solar power. Cruelty‑free, paraben‑free, phthalate‑free. Made in the USA.
Every purchase of Gardenia Eau de Toilette directly supports The New York Botanical Garden’s work in plant research, conservation, horticulture and education.
